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Roomvu CEO on the new era of AI marketing in real estate

USA Real Estate News-Inman - Tue, 2026-06-30 03:45
Roomvu CEO Sam Mehrbod on the launch of Engage Pages, why agents waste money on fragmented marketing tools and what AI-powered real estate marketing looks like in practice.

How to adjust your approach for different buyer personalities

USA Real Estate News-Inman - Tue, 2026-06-30 03:30
Whether you're working with a nervous first-time homebuyer or an experienced repeat client, Luke Babich writes, your approach can make all the difference in their level of comfort during a transaction.

7 ways to take a landing page from lead killer to conversion machine

USA Real Estate News-Inman - Tue, 2026-06-30 03:00
The landing page creates action. The follow-up creates conversion. Josh Ries offers seven ways to improve both.

Driving Growth at Every Level

USA Real Estate News-RISMedia - Mon, 2026-06-29 14:59

Above, Isom Coleman Isom Coleman CEO/Broker HomeSmart ICARE Realty Sacramento, California https://homesmart.com/real-estate-office/california/sacramento/16-homesmart-icare-realty Region served: The Greater Sacramento area Years in real estate: 20-plus Number of offices: 4 Number of agents: 338 Best advice for new agents: Treat it like a business from day one. Be consistent with your daily activities and invest in your skillsets…

The post Driving Growth at Every Level appeared first on RISMedia.

Google expands home listing ads. How can agents participate?

USA Real Estate News-Inman - Mon, 2026-06-29 14:56
Bright MLS' participation offers one of the best looks at how Google’s HouseCanary-powered home listing experience may work in practice.
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