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When seeing is no longer believing, referrals matter more than ever

USA Real Estate News-Inman - Mon, 2025-12-15 03:26
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents.

Break it to make it: How one Hudson Valley brokerage recalibrated its tech for growth

USA Real Estate News-Inman - Mon, 2025-12-15 03:04
Curasi Realty spent the past year recalibrating its tech, choosing tools that simplify marketing, strengthen reporting and support agent growth.

7 AI prompts that will help real estate agents win big in 2026

USA Real Estate News-Inman - Sun, 2025-12-14 04:00
The agents who embrace artificial intelligence, build local authority and deepen their value will dominate the next market cycle, Jimmy Burgess writes.
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